Junior Jr.

An entertainment brand that uses RTFKT IP as a digital identity to create content. Junior Jr. started as an outlet for music, but quickly evolved into a diversified source of content creation utilizing VR, AR, AI, and other technology. He can be found in promotional content collabs with billion dollar companies such as Zynga, on TikTok live as an interactive AI streamer, and modded into video game servers for GTA and Bonelabs.